Combustion and smoke emission properties of PVC compounds, modified with copper (II), molybdenum, and zinc oxides, were studied using cone calorimeter, limiting oxygen index (LOT) and thermogravimetry coupled with mass spectrometry (TG/MS). Results showed that the metal oxides have a very significant effect on the combustion and smoke suppression properties of the PVC compounds. The results also confirmed the anticipation mechanisms of the dehydrochlorination reactions, reductive coupling, and elimination of benzene resulting from the presence of copper (II), molybdenum, and zinc, indicated by the increasing content of postcombustion char residue and the significant reduction in benzene production, indicated by the MS measurements performed. The results also provide indications that the combination of the copper (II) and molybdenum oxides is the one with the best balance of combustion properties, as it reduced the heat released and promoted the suppression of smoke more efficiently. The formulations containing ZnO, because of their strong Lewis acid character, indicated a less pronounced reduction of smoke released during the combustion process, when compared with copper (II) and molybdenum oxides. (C) 2010 Wiley Periodicals, Inc. J Appl Polym Sci 118: 2613-2623, 2010