"Area-wide pinch technology'' which consists of R-curve analysis and Site Source Sink Profile (SSSP) analysis, was applied to Kashima industrial area, one of the biggest heavy chemical complexes in Japan. This case study demonstrates that despite the very high efficiency of the individual sites in the complex, there is a huge amount of energy saving potential through energy sharing among the various sites. In addition it was found that appropriate use of the available pinch technology tools and techniques allows an industrial area of enormous scale and complexity to be analysed conveniently. This has resulted in practical area-wide energy saving projects being proposed and implemented. (C) 2009 Elsevier Ltd. All rights reserved.