A new organic fluorescent dye, 2,4-dichloro-6-[p-(N,N-diethylamino)biphenyly]-1,3,5-triazine (DBQ), with an electron withdrawing-donating pair bridged by a twistable aromatic chain has been synthesized. DBQ exhibits high fluorescence quantum yields (0.96 in hexane and 0.71 in THF), high extinction coefficients, and an excitation window extending up to similar to 480 nm. Due to the strong intramolecular charge transfer character., DBQ shows obviously solvent-dependent Stokes shifts with a value as high as 6360 cm(-1) in THF and controllable fluorescence emission in the visible region from "blue" to "orange". The axially chiral structures of DBQ crystals were clearly revealed by the X-ray analyses and CD spectroscopy measurements. Two enantiomers of DBQ were obtained by spontaneous resolution upon crystallization without any chiral auxiliary. The low rotation barriers around the interannular bonds in DBQ molecules resulted in an efficient and selective multiplication of each of the chiral structures when DBQ crystallized in THF at room temperature in the presence of an enantiopure crystal seed, leaving racemized DBQ molecules in the solution. The special crystalline properties of DBQ provided a new approach to the design and synthesis of organic chiral crystals. The photophysical properties of' DBQ make it promising in the preparation of new fluorescent probes with high sensitivity.