A combination of PIV/OH laser induced fluorescence technique is used to measure the conditional burned and unburned - gas velocity in a turbulent premixed CH4/air annular bluff-body stabilized burner. By changing the equivalence ratio from lean to almost stoichiometric, the energy budget of the recirculating region anchoring the flame is altered in such a way to increasingly lift the flame away from the jet exit. The overall turbulence intensity interacting with each flame is thus systematically varied in a significant range, allowing for a parametric study of its effect on turbulent scalar transport under well controlled conditions, always well within the flamelet regime. The component of the flux normal to the average front is found to reverse its direction, confirming the Bray number as a good indicator of gradient/counter-gradient behavior, once the actual incoming turbulence level felt locally by the flame is assumed as the proper control parameter. (C) 2008 The Combustion Institute. Published by Elsevier Inc. All rights reserved.