Star-shaped molecules based on a triphenylamine core derivatized with various combinations of thienylenevinylene conjugated branches and electron-withdrawing indanedione or dicyanovinyl groups have been synthesized. UV-vis absorption and fluorescence emission data show that the introduction of the electron-acceptor groups induces an intramolecular charge transfer that results in a shift of the absorption onset toward longer wavelengths and a quenching of photoluminescence. Cyclic voltammetry shows that all compounds present a reversible first oxidation process whose potential increases with the number of electron-withdrawing groups in the structure. Prototype bulk and bilayer heterojunction solar cells have been realized using fullerene C-60 derivatives as acceptor material. The results obtained with both kinds of devices show that the introduction of electron-acceptor groups in the donor structure induces an extension of the photoresponse in the visible spectral region, an increase of the maximum external quantum efficiency, and an increase of the open-circuit voltage under white light illumination. These synergistic effects allow reaching power conversion efficiencies of similar to 1.20% under simulated AM 1.5 solar irradiation at 100 mW cm(-2).