The third order nonlinear optical properties of a trimer branched chromophore system and its linear molecule analog are investigated. Two-photon absorption and degenerate four wave mixing measurements were carried out on both systems. An enhancement in the nonlinear optical effect is observed for the branched trimer molecule in comparison to the linear chromophore system. Ultrafast time-resolved measurements were carried out to probe the excited state dynamics in the branched structures. The time-resolved measurements suggest that the two important processes affecting the nonlinear optical properties in the trimer system, charge transfer stabilization and initial electronic delocalization, occur on two different time scales. (C) 2004 American Institute of Physics.