Thirteen carboxylic acid derivatives containing 1,3,4-thiadiazole ring in their core and swinging alkoxy terminal were synthesized. They were characterized by H-1, C-13 NMR spectroscopy, FTIR, and mass spectrometry. Their liquid crystalline behaviors have been studied by differential scanning calorimetry (DSC) and polarized optical microscopy (POM). The 1,3,4-thiadiazole compounds in this study were 2,5 di-substituted asymmetrical, alkoxy, and carboxy linkages. The compounds with alkoxy of long carbon chains (n > 7) displayed Smectic C phase. The liquid crystal properties were found to be affected by the length of alkoxy chain attached to the phenyl moiety and the two types of the dimeric form were resulted from the hydrogen bonding interaction between carboxylic acid molecules.