Nitrogen doped anatase-rutile heterostructure nanotubes were prepared by controlled ammonia annealing of TiO2 nanotubes synthesized by rapid break down anodization technique. The presence of anatase and ruffle phases in a single nano-tube is confirmed by HRTEM. X-ray photoelectron spectroscopy confirmed the presence of oxygen vacancy and N-doping. The band gap studies revealed visible light absorption of the N-doped samples and Mott-Schottky analysis showed cathodic shift in flat band potential for the N-doped samples indicating an increase in n-type conductivity. The photoelectrochemical studies revealed higher photocurrent and photon to current conversion efficiency for N-doped samples supporting the Mott Schottky results. The photo-catalysts were prepared by loading Pt on to the pristine and N-doped nanotubes by NaBH4 reduction. The synergistic role of non-stoichiometry and Pt loading towards photocatalytic activity is demonstrated from the H-2 generation studies by water splitting. The enhanced photocatalytic performance of the Pt loaded N-TiO2 nanotubes is ascertained from the H-2 generation rate of similar to 30 mmol h(-1) g(-1), which is one of the highest observed rate under simulated solar radiation of 1.5 AM as well as visible light. The significance of surface area, mesoporous structure and visible light absorption in enhancing H-2 generation is ascertained by BET and band gap studies. The present strategy of preparing high surface area Pt loaded N doped anatase-ruffle TiO2 heterostructure nanotubes is a promising method for the synthesis of highly efficient composite photocatalysts for solar light harvesting. Copyright (C) 2016, Hydrogen Energy Publications, LLC. Published by Elsevier Ltd. All rights reserved.