In this paper we report the optical and electrical characteristics of organic electroluminescent diodes (OELDs) using phenylamine derivatives. The novel hetero-cyclic bis-styryl dyes, 2,2'-(1,4-phenylenedivinylene)bis-3,3'-dimethylindoline (PDV-DMI) and 2,2'-(1,4-phenylenedivinylene)bis-8-acetoxyquinoline (PDV-AQ) were synthesized according to phase-transfer catalysis (PTC). The structure of fabricated OELDs was ITO anode/PEDOT/TPD/DV-DMI or PDV-AQ/Al cathode. The brightness of the EL diodes with PDV-DMI or PDV-AQ had a maximum peak about 3700 nW/cm(2) at 156 mA/cm(2) and 6000 nW/cm(2) at 130 mA/cm(2), respectively. The maximum EL peaks from PDV-DMI and PDV-AQ are at 615 nm and 592 nm which are corresponding to red and orange emission, respectively. The CIE coordinates of PDV-DMI and PDV-AQ are x=0.5635, y=0.4277 and x=0.4725, y=0.4640, respectively.