We report a novel photochromic molecular system, phenoxyl-imidazolyl radical complex (PIC), in which both a phenoxyl radical site and an imidazolyl radical site are reversibly and simultaneously generated upon UV light irradiation. PIC consists of the three parts: an aromatic linker, a diarylimidazole moiety, and a 4H-cyclohexadienone ring. Upon UV light irradiation, the CN bond between the 4H-cyclohexadienone ring and the imidazole ring in the colorless closed-ring isomer of PIC undergoes a homolytic cleavage, leading to the formation of the transient colored open-ring isomer. Based on the substituents on the imidazoyl/4H-cyclohexadienone rings and the nature of the aromatic linker, the half-life of the colored open-ring isomer can be varied between tens of nanoseconds and seconds. PIC derivatives containing a 1,2-phenylene linker exhibit high fatigue resistance toward repeated photochromic reactions. Analysis using laser flash photolysis reveals that the absorption spectra of the open-ring isomers are not readily rationalized by a straightforward superposition of the spectra of the two component radical fragments and the photogenerated radicals are electronically coupled through the aromatic linker. Furthermore, the open-ring isomer can be treated as a hybrid of the pure open-shell biradical and closed-shell quinoid resonance structures.