In this work, an efficient heterogeneous acid catalyst for the esterification of oleic acid was prepared directly from oilseed cake by a simple sulfonation with concentrated H2SO4. Characterization by SEM/EDS, IR, Raman, TG, TG/MS, potentiometric titration showed that treatment with H2SO4 for 1, 2 and 4 h at 120 degrees C partially dehydrates the cake to form a carbon/cellulose composite which is sulfonated to produce strong -SO3H acidic sites. These surface sites were active for the esterification of oleic acid with yields ca. 84%, 88% and 94% in the presence of 5, 10 and 20 wt% catalyst, respectively. These results are comparable to 98% yield obtained with 1 wt% H2SO4 and higher than 75% observed for a high surface area (880 m(2) g(-1)) sulfonated activated carbon with similar number of -SO3H active groups. These results are discussed in terms of two effects: (i) the number of sulfonic surface acidic groups and (ii) the presence of a hydrophilic cellulosic fraction in the catalyst that adsorbs/traps water formed in the reaction shifting the esterification equilibrium and improving the yield. (C) 2015 Elsevier Ltd. All rights reserved.