Hydrogen production and purification via methanol-steam reforming was studied in a membrane reactor coupled with a catalytic combustor heat supply, applying 1D non-isothermal mathematical models. Both mass and heat transfer behaviors were evaluated simultaneously in three reactor components. Based on data of methanol conversion, hydrogen recovery, and carbon monoxide selectivity, the membrane reactor performance was found to be controlled by the methanol-air flow rate in the combustor, reformer operating pressure, and sweep gas flow rate. Higher hydrogen permeation driving force leads to high reformer operating pressure and sweep gas flow rate. Methanol conversion is enhanced compared with a conventional reactor under the same operation conditions with increased hydrogen removal from the reformer.