Oxidation of p-anisaldehyde by chromic acid produces p-anisic acid under kinetic condition [p-anisaldehyde](T)>>[Cr(VI](T). This oxidation reaction is performed also in presence of micellar catalysts in aqueous media at room temperature. The progress of the reaction is monitored spectrophotometrically by following the decay of Cr(VI) at 450 nm wavelength. The product is confirmed by H-1 NMR spectroscopy. Anionic surfactant sodium dodecyl sulfate (SDS) accelerated the reaction almost three-fold compared to uncatalyzed path, whereas cationic surfactant N-cetylpyridinium chloride (CPC) and neutral surfactant triton-X-100 (TX-100) inhibited the reaction. (C) 2013 Elsevier Ltd. All rights reserved.