A thermo-economic design optimization of a parabolic trough solar plant for industrial processes with memetic algorithms is developed. The design domain variables considered in the optimization routine are the number of collectors in series, number of collector rows, row spacing, and storage volume. Life cycle savings, levelized cost of energy, and payback time objective functions are compared to study the influence on optimal design point location. Furthermore a multi-objective optimization approach is proposed to analyze the design problem from a multi-economic criteria point of view. An extensive set of optimization cases are performed to estimate the influence of fuel price trend, plant location, demand profile, operation conditions, solar field orientation, and radiation uncertainty on optimal, design. The results allow quantifying as thermo-economic design optimization based on short term criteria as the payback time leads to smaller plants with higher solar field efficiencies and smaller solar fractions, while the consideration of optimization criteria based on long term performance of the plants, as life cycle savings based optimization, leads to the reverse conclusion. The role of plant location and future evolution of gas prices in the thermo-economic performance of the solar plant has been also analyzed. Thermo-economic optimization of a parabolic trough solar plant design for the reference industrial process heat application at a southern Mediterranean country considered in this work shows a levelized cost of energy of 5 c epsilon/kWh. (C) 2013 Elsevier Ltd. All rights reserved.