Prior to 1994 Core Laboratories offered its employees Little in the way of company benefits. The company moved from being part of a multinational to an independently owned organization in 1994. At this time, there was recognition that if the newly created company was to be successful in a competitive environment then retention of its key employees was essential. A series of concrete measures were introduced in October 1994. This included health. long term disability and dental benefits and a profit share component to all employees. In addition, for key employees, discretionary bonuses for non-management employees, management incentive plans and stock options were introduced. This paper discusses the benefit and incentive plans, its cost and the impact it has had on the company's employees.